
Case studies showcasing product strategy, user research, and design execution
Teaching roles matched to the educator
Educators searching for teaching roles fell back on generic job portals — no filters for specialization or years in the classroom, little clarity on salary or school reputation, and applications that disappeared with no way to track them.
A hub built for the education sector: advanced filters for location, specialization and experience level, verified listings with detailed school profiles, and direct applications with interview scheduling and progress tracking.
One platform connecting educators with reputable schools across India, replacing scattered follow-ups with a tracked, transparent hiring process.

Connecting businesses beyond boundaries
The largest BNI Member's Day in India had to bring over 2,000 delegates together, with no tool for finding relevant contacts, planning meetings or keeping everyone current on a fast-moving agenda.
An event app with a searchable attendee directory, 1-2-1 meeting scheduling, personalised agendas, real-time updates and digital recognition for participants.
1,700+ BNI Bangalore members and 400+ delegates from across India ran the day from a single app, from registration through to the awards.

Event management for 2,000+ delegates
At large-scale events delegates struggled to find the right contacts, keep on top of their schedules and reach market expansion opportunities, while organisers fought logistics on every front.
Registration and personalised scheduling, networking through 1-2-1 meetings and referrals, a Business Beyond Boundaries pavilion for new markets, and a streamlined awards and nominations flow.
One app covering the full event experience for over 2,000 delegates, with attendees, speakers and organisers working from the same source of truth.

Hospital insurance and claims management
Hospital insurance departments tracked claims in spreadsheets and email threads, with patient insurance data scattered across systems and no reliable way to see where a claim stood.
An internal enterprise platform covering the whole claims lifecycle — verification, pre-authorisation, submission, status tracking and settlement — behind role-based dashboards for managers, claims executives, finance and administrators.
Claim turnaround down from 5–7 days to 1.8 days, 80% fewer data-entry errors, and 500+ claims processed daily by 200+ active users.

Connecting delegates, bridging opportunities
Existing event platforms offered no personalised networking, leaving professionals without an efficient route to relevant partners and organisers juggling schedules, speakers and attendees across separate tools.
A centralised hub for event registration, speaker sessions, one-on-one networking and business expansion initiatives, built on a clean, professional interface.
Registration, networking and scheduling in one place — delegates navigate the event effortlessly and organisers run it from a single platform.

Comprehensive healthcare management
Healthcare management systems often suffer from fragmented user experiences, forcing different stakeholders to navigate disparate platforms. Krystal needed to unify six distinct user groups under one cohesive ecosystem while maintaining role-specific functionality and security.
A modular, role-based web application architecture that adapts to each user type while maintaining visual consistency — Public Sans typography for readability in data-dense interfaces, and a blue-cyan colour system that conveys trust and medical professionalism.
45% faster task completion and 78% fewer user errors across 18+ stakeholder categories, with onboarding time down 60% and 89% platform adoption within the first quarter.

Empowering farmers directly
Farmers lose 30-40% of their earnings to middlemen and brokers in traditional agricultural markets, with limited market access, delayed payments and no transparency on the price their produce actually fetches.
A marketplace connecting farmers directly to wholesale buyers, with real-time pricing, quality grading and integrated transport — delivered as four tailored experiences for farmers, buyers, transport partners and platform admins.
Farmer income up 35%, zero broker commission, and 50K+ active users across a platform serving 10K+ farmers, 5K+ wholesale buyers and 500+ transport partners.

Adria Business Conference event app
Delegates at the Adria Business Conference had no efficient way to manage event schedules, find the right people to network with, or navigate a large business conference without feeling overwhelmed.
A centralised event app covering registration, agenda browsing, delegate profiles and meeting booking — with real-time updates, AI-powered business matchmaking and interactive pavilion navigation.
One platform for schedules, speakers and networking, giving professionals and entrepreneurs structured routes to the connections and sessions that matter to them.

Capture and share timeless memories
People had nowhere private to keep the moments that matter — media scattered across devices, old files quietly lost, and social platforms offering no intimate way to share memories with just family and close friends.
A memory-preserving platform for uploading, capturing and organising videos and images into themed capsules, shared through private access, with time-locked future release dates and AI-driven tagging behind cloud encryption.
A dark-mode interface that puts the content first, giving families a secure, organised place to store memories and schedule them to resurface years later.

Smart visitor tracking for government offices
Visitor logs at the Prime Minister's Office were manual — slow at the entry point, prone to errors, and blind to where a visitor actually went once inside the premises.
An automated visitor tracking app using Beacon Bluetooth detection and geo-location: hands-free check-in and check-out, real-time movement monitoring, and daily, weekly and monthly reports for administration.
Manual workload down 30%, with overstayed or unauthorised movement flagged in real time and a paperless, seamless entry for officials and dignitaries.

Negeri Sembilan Indian Entrepreneurs & Professionals
Networking at business events was overwhelming — attendees struggled to find relevant contacts, and traditional event setups offered no clear structure, no personalisation, and no easy route to schedules and sessions.
A comprehensive event app for registration, schedules, delegate profiles and 1-2-1 meetings, with AI-powered networking recommendations, real-time event updates and a business pavilion, built on a clean card-based UI.
Streamlined networking and simplified navigation for the Indian business community of Negeri Sembilan, lifting engagement and collaboration across its events.
