BANG, an event management app developed by ThinkUou Pvt. Ltd., revolutionized how large-scale events are organized and experienced. Tailored for the largest BNI Member’s Day in India, it seamlessly brings
over 2,000 delegates together under one roof.
Scope of the Project
The BANG app was conceptualized to streamline and enhance the event
experience for 1700+ BNI Bangalore members and 400+ members from across
India. It provided users with networking tools, access to inspiring talks, a dedicated
pavilion for exploring new markets, and functionalities for scheduling 1-2-1
meetings with potential referral partners. The app’s scope included simplifying
event management processes, improving attendee engagement, and offering
digital recognition for participants, all while ensuring seamless usability and design.
Discover
Through extensive research and stakeholder interviews, the project uncovered key
user requirements
Seamless navigation for attendees.
Tools to facilitate networking and collaborations.
Real-time event updates and notifications.
Engaging interfaces for the event's branding and visibility.
Information architecture
User Persona
Typography
Colour
Wireframe
The wireframe prioritized an intuitive layout, with a home screen featuring quick
access to event schedules, speaker sessions, and networking opportunities
Key sections included Overview of the event, key highlights, and navigation. A
searchable directory of attendees with integrated messaging and meeting
scheduling. Detailed agendas with session timings and locations. Real-time
updates on awards and achievements.
UI Design
The UI design embraced a clean and professional aesthetic with a strong
emphasis on usability. The primary color, #CF202F, was strategically used for call-
to-action buttons and highlights, ensuring visibility without overwhelming the
interface. Icons and visual cues enhanced navigation, while smooth transitions
improved the user experience.
Conclusion
The BANG app showcased how technology can revolutionize large-scale event
management. By addressing key challenges and creating opportunities for
meaningful connections, the app set a benchmark for similar events. Its success
underscores the potential for future iterations to include advanced features like AI-
driven matchmaking, real-time analytics, and virtual event components, further
enhancing the user experience.